AAA: All About Ads.
The mundane has a habit of catching up with You occupying your psyche and making you believe you actually love selling/buying toothpastes or shampoos.
Usually rush/avalanche of ads during important 1day or some big cine buster..But for me, it is now naturally coming these days….. I am really into ads as far as televisions are concerned, other than Mtv, NDTV Profit or Goodtimes for leisure or just passing time.
Little bit of flashback. NO PARAMPARA/tradition…Yeh Sab bakwaas hain. Certainly, background helps us to scratch the underlying layers and create a better understanding of each other as far as context is concerned.
Well, I started analyzing ads or actually noticing & appreciating the nitty gitty behind an add very recently. Thanks to ads elective in SOM. (Will add more detail analysis later….i dont want to digress anymore on the name of MAKING..)
In really short span of a min it tells you the whole story…the creativity What amazes me is usually a very simple funda… much of which based on
KISS principle: Keep it simple n stupid . Basically general junta ko chamke..how true it applies in all matters of life;) Stick to basics…it usually speak ur heart and gives u genuinine feel without even a glimpse of attitude or so called showoff. BASICS rocks !!!! Whenever i tried to get immune to traditional values ..i simply cant’ they are so basic too me that even if i try to turn it off..it continues to turn me on !!(Courtecy: Samsung)
B4 going in details, I m gonna rate my current fav which holds me from shuffling the remote.
1. Asian paints: “Kamal ho gaya Tau, banglo to abhi bhi chamak riya hian tau”/ Kya sunil babu, BADHIYA Hain”
2. MOtorazer : Hey little boys, little gal’s with hot hunk and sexy babe…with amazing catchy music.. Comon’
3. Moods: My man…yeh kya hua, kaise hua…such a revelation through the song which do not fit in main theme category
4. Cadbury ads: Kya baat hain Jindagai main..the very old one on cricket pitch..MY FAV…Kuch Mitha ho jaye is also Kadak one liner.
5. Vodafone/Hutch : Girls singing Pahla Nasha..or Guy waiting in Lift for a soulmate..n the Classic dogy one…YOU N I in this beautiful world..Wherever you go our Network follows(Completely false fact..though it saved many in HYD Blast and no blame on me if my phone is unreachable.
6. Naukri.com: Hari Sadu..H for hitler, A for arrogant, I for idiot…n S for stupid..MAAshaallah.
7. Recent Canara bank adds: ham badle apno ke liye…Nicely presented
Some one liners which are too too catchy: Bada hain to behtar hian, Zor ka zatka dhire se lage, Wah Sunil “Babu Badhiya hian”, Yaara Da TASHAN, You n I in this beautiful world..
Some worst one , irritating one thought catchy: Mind n body heart n soul mujme shakti hian anmol, Mera ashirvad hian tumhare saath, Yeh under ki baat hian wagerah wagerah…
Many more to come…And you all please feel free to add ad to this list!!! AAJ ke liye itna ki bai khabren phir kabhi:D
